Pandemic Brings Ad Bonanza

Federal agencies will spend $120 million on pandemic advertising this year to “get the news to Canadians”. The Privy Council Office yesterday credited ads with promoting social distancing, though one MP noted “it’s on the news cycle 24 hours a day” at no charge to taxpayers: “Do you think this is a fair use of taxpayers’ money to advertise about something that every single person in the entire world knows is going on?”

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